The field of public relations (PR) is quite vast and
not something that you can gather knowledge about, overnight. An individual,
wanting to make his or her career in this field, has to spend a lot of time in
it. In fact, there are times when an individual is expected to put in more
efforts than he or she actually can to get deeper into this field.
But
what is ‘public relations?’ It is
nothing, but the way of creating and maintaining the most perfect public image
of an already popular personality. There are times when some of the
personalities lose their charm in the market, due to which they search for a
good public relations agency and
hire a good PR executive.
However, the moment you enter
into the market, you are surprised to know that there are more of females in
this industry than males.
Wondering
why this field is full of women and have only a handful of men? Read
below to know about the top ten reasons:
1)
Women
can lure a bigger audience: The good part about women is
that they are able to attract more audience and hence give a larger exposure to
the personality they are managing public
relations for.
2)
People
trust women more than they trust men: Most of the people, who search
for public relations London, ensure
that they have women as their PR executives, so that they are able to tap the
market in a much effective way.
3)
Women
are far more manipulative than men: This is one of the reasons why
a lot of people dislike female bosses, but this is the skill that you need in
the PR industry. Since most of the women are manipulative, they are welcomed in
PR.
4)
PR is
all about glamor and beauty, at times: What can be better than a beautiful face
talking good things about a particular celebrity? Public relations is all
about that!
5)
Women
can wittier than most of the men around the globe: Wittiness
is something that you can use as a weapon in this field; since women are said
to be born smart and witty, they excel in PR.
6)
Women
find it easy to cope up with the work stress: Women
know how to manage their work stress, which is hectic in this field.
7)
Women
are said to be far more stable in their jobs than the opposite gender: Women
know how to stick in one field, while men hop on to different fields. Public relations needs dedication.
8)
Women
give the ears and eyes what they ‘please’ to hear and see: Women
know how to give the best news to the audience.
9)
Only a
woman can manage so many tasks at a time: Multi-tasking is needed
as a PR executive and since women are into it, they stick to this industry.
10) Women find it easier to get promoted with
their knowledge and experience: Thanks to the kind of knowledge
and experience they possess, women become important parts of any public relations agency.
